Santa Rosa Beach, Fla. – The Telluride Tourism Board (Visit Telluride), has announced a partnership with Key Data Dashboard, the vacation rental industry’s leading business intelligence (BI) and data visualization company, to provide the destination’s lodging product data insights.
The partnership with Key Data means Visit Telluride lodging partners will now have preferred access to Key Data’s real-time revenue management performance and benchmarking tools. The tools reveal how each company’s performance compares to that of competitors in its respective local and regional markets.
“We are extremely excited for this partnership with Visit Telluride," says Key Data CEO Jason Sprenkle. "Key Data Dashboard will now be Visit Telluride’s primary accommodation data provider providing access to real-time performance of its lodging partners.”
Visit Telluride is the destination marketing organization for Telluride, Colorado. With small-town, historic charm, Telluride is known for friendly, laid-back atmosphere with an endless array of outdoor adventure combined with world class culture. The organization gathers, evaluates, and acts upon consumer analytics to market the destination both nationally and internationally, publishes and distributes the region’s Official Visitors Guide and operates Telluride’s Visitors Center. Visit Telluride also manages a central reservations division assisting guests with lodging reservations, travel information, Telluride activities, dining options, and other key aspects of the destination.
“Ultimately, we’re looking to provide our lodging community a more robust, timely and actionable solution to understanding the region’s performance metrics – past, present and future," says Visit Telluride's President & CEO Michael Martelon. "Key Data Dashboard happens to be that solution."
For more information about the partnership, please contact our sales team at sales@keydatadashboard.com.