The Most Complete Source of Hotel & Short Term Rental Intelligence

With data sourced directly from our co-op of millions of short term rental properties worldwide, hotels, and OTAs, Key Data creates market- and property-level intelligence to help destination marketers attract more premium visitors.

Get Your Demo

The Most Complete Source of Hotel & Short Term Rental Intelligence

With data sourced directly from our co-op of millions of vacation rental properties worldwide, hotels, and OTAs, Key Data creates market- and property-level intelligence to help destination marketers attract more premium visitors.

Get Your Demo

Trusted by Experts in Destination Marketing

DMO & Destination Tools

In today's dynamic tourism landscape, leveraging complete lodging data to understand and engage with your market is crucial. DMO & Destination Tools are designed to provide you with deep, actionable insights into visitor trends, market dynamics, and competitive benchmarks. These tools empower you to strategize effectively, ensuring your destination remains a top choice for travelers by offering a tailored experience based on real-time, data-driven insights.

DMO & Destination Tools

In today's dynamic tourism landscape, leveraging the right tools to understand and engage with your market is crucial. DMO & Destination Tools are designed to provide you with deep, actionable insights into visitor trends, market dynamics, and competitive benchmarks. These tools empower you to strategize effectively, ensuring your destination remains a top choice for travelers by offering a tailored experience based on real-time, data-driven insights.

Identify High-Value Visitors

Adjust your marketing strategy to go after spend per visitor instead of volume of visitors. Destination Data’s feeder reports take into account both hotel & vacation rental reservations, and also tie back to lodging spend to identify those high-value visitors. Find opportunities for your destination before other marketers catch up.

Analyze Booking Windows, Revenue, & Occupancy

Use forward-looking hotel & vacation rental revenue to understand how your peak season is shaping up compared to last. Destination Data makes it easy to share season expectations with stakeholders and make adjustments to your strategy before the season is over. Plus, since vacation rentals book up earlier than hotels, you’ll have early visibility into how the season is shaping.

Benchmark Against Your Competition

Wondering if the trends you’re seeing in your destination are unique or on par with the broader market? Use Destination Data’s benchmarking tools to compare average daily rates, occupancy, and more to other similar destinations of your choosing. You can dive into vacation rentals & hotels separately, or look in aggregate depending on what questions are top of mind.

AI-Powered Knowledge Base

Utilize our AI-powered knowledge base to get your questions answered 24/7. Have additional questions? Your dedicated Partner Success Manager is available full-time to answer your in-depth questions, provide advice, and help you make the most of your dashboard.

Identify High-Value Visitors

Adjust your marketing strategy to go after spend per visitor instead of volume of visitors. Destination Data’s feeder reports take into account both hotel & short term rental reservations, and also tie back to lodging spend to identify those high-value visitors. Find opportunities for your destination before other marketers catch up.

Analyze Booking Windows, Revenue & Occupancy

Use forward-looking hotel & vacation rental revenue to understand how your peak season is shaping up compared to last. Destination Data makes it easy to share season expectations with stakeholders and make adjustments to your strategy before the season is over. Plus, since vacation rentals book up earlier than hotels, you’ll have early visibility into how the season is shaping.

Benchmark Against Your Competition

Wondering if the trends you’re seeing in your destination are unique or on par with the broader market? Use Destination Data’s benchmarking tools to compare average daily rates, occupancy, and more to other similar destinations of your choosing. You can dive into vacation rentals & hotels separately, or look in aggregate depending on what questions are top of mind.

AI-Powered Knowledge Base

Utilize our AI-powered knowledge base to get your questions answered 24/7. Have additional questions? Your dedicated Partner Success Manager is available full-time to answer your in-depth questions, provide advice, and help you make the most of your dashboard.

DestinationData Features

See How it Works

Bring a deeper level of expertise to your destination's marketing strategy with more in-depth, personalized, and actionable data

Unlock Comprehensive Occupancy Insights

Discover unparalleled visibility into your destination's complete lodging landscape with our unique platform. By seamlessly integrating real-time data from both direct sources and leading OTAs, we provide an unmatched, holistic view of occupancy trends, enabling strategic decisions that drive tourism success.

Adapt with Predictive Analytics

Stay ahead of ever-evolving tourism trends with our forward-looking metrics. Our comprehensive data spans the entire lodging market, offering insights to anticipate seasonal shifts and benchmark against competitors, ensuring you're always one step ahead.

Target with Precision

Dive deep into visitor demographics and behaviors with our reservation-level data. Understand visitor origins, booking platforms, and spending patterns to optimize marketing strategies and enhance visitor value over volume.

Customize Your Analysis

Our flexible platform caters to the unique dynamics of each destination. Create custom boundaries to analyze specific areas, from airports to downtown districts, providing tailored insights that align with your strategic goals.

Bring a deeper level of expertise to your destination's marketing strategy with more granular, comprehensive, and actionable data

Unlock Comprehensive Occupancy Insights

Discover unparalleled visibility into your destination's lodging landscape with our unique platform. By seamlessly integrating real-time data from both direct sources and leading OTAs, we provide an unmatched, holistic view of occupancy trends, enabling strategic decisions that drive tourism success.

Adapt with Predictive Analytics

Stay ahead of ever-evolving tourism trends with our forward-looking metrics. Our comprehensive data spans the entire lodging market, offering insights to anticipate seasonal shifts and benchmark against competitors, ensuring you're always one step ahead.

Target with Precision

Dive deep into visitor demographics and behaviors with our reservation-level data. Understand visitor origins, booking platforms, and spending patterns to optimize marketing strategies and enhance visitor value over volume.

Customize Your Analysis

Our flexible platform caters to the unique dynamics of each destination. Create custom boundaries to analyze specific areas, from airports to downtown districts, providing tailored insights that align with your strategic goals.

See why we are trusted all around the world

Beth Gendler

Gulf Shores & Orange Beach

“The forward-looking information is extremely helpful for us to be more efficient with our marketing dollars. It helps us see when our down periods will be and how far out people are booking from different feeder markets.”

Davis Meyer

Visit Greater Palm Springs

"We've seen big changes over the last three to four years in where guests are coming from, where they’re staying, how long they’re staying, and what those booking windows are. So, Key Data really helps us stay on top of that."

Bill Wishowski

Breckenridge Tourism Office

“We felt like it (Key Data) was very reliable for us to be able to use in the decision process. It’s used as a predictive tool to some extent…from an operational standpoint…and even for the hospital just down the road. It hits on multiple levels and not just from a visitor engagement standpoint.”

DestinationData FAQs:

DestinationData Blogs

Planning Ahead: How Forward-Looking Projections Guide Destination Marketing

March 11, 2024

Which Data Points Should DMOs Track?

March 11, 2024

Destination Spotlight: Short Term Rental Investment In Bath & Bristol

March 11, 2024

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Connect with our Sales Team.

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